In recent years, due to the rise in developing countries and a significant increase in production of ceramic products emerging ceramic producing countries to make the world a marked increase in the total output of ceramics, international ceramics market demand showing gentrification, art, diversified, personalized , marketing support and other characteristics.

Champoux consulting industry analyst pointed out: Depending on the application, the global ceramic market can be broken down into daily-use ceramics, building ceramics, sanitary ceramics and art pottery, and other fields. Among them, the daily-use ceramics as people's daily life irreplaceable supplies, compared to plastic, metal and other commodities have safety, health, easy to wash, good thermal stability, and its growth is far higher than the overall level of the ceramic industry. In recent years, the world's total output of daily-use ceramics gradual upward trend, a major producer of ceramics for daily international distribution in Asia and Europe, where Asia is the world's largest producing ceramics for daily use. China Ceramics yield of ten consecutive years ranked first in the world in 2012 China Ceramics accounted for more than 62% of world production.

"Issued 2015--2020 daily ceramic products industry in China in depth research and forecast report" shows that as people of concern about safety, health and environmental issues such as rising consumer and food contact ceramics request not just a simple economical, high-quality, appearance beautiful, low-lead or cadmium, good thermal stability will be important for consumers to buy ceramic products reference index, the market demand for high-quality ceramics for daily use will be further enhanced. With the continuous economic development, people's income levels and spending power continues to increase, especially the rapid development of tourism and catering industry, the future of China Ceramics market will continue to show the amount of quality go up this good momentum, Japan ceramic consumer upgrade features will become more apparent.